By the end of this course, students will be able to:
- Develop a collaborative design thinking mindset that enables them to explore and communicate complex problems they face at the workplace;
- Critically evaluate a solution by reframing the problem, changing perspectives, or redefining the constraints by continuously iterating “How Might We?” questions;
- Integrate storytelling into a human-centered approach to problem-solving by engaging the audience and considering time in the solution narrative;
- Construct key user-centered design briefs, statements, and framework documents that reflect empathy with the user needs or a challenge; and
- Design and test simple prototypes that reflect the user’s needs and invite further iterations.
Students will learn from an experiential learning approach which prepares them to make effective marketing decisions.
Students will learn from an experiential learning approach which prepares them to make effective marketing decisions.
At the end of the course, participants will be able to:
- Develop multidisciplinary problem-solving skills for addressing challenges in global innovation in the digital world.
- Demonstrate leadership in developing global innovation initiatives by inspiring global business partners and making informed business decisions.
- Develop the ability to navigate challenges and leverage opportunities in a rapidly changing digital world, focusing on leveraging innovation as a strategic driver.
- Master strategic innovation management, focusing on entrepreneurship in global contexts.
- Advance cross-cultural collaboration competence in a global digital business context to foster creativity and innovation.
At the end of the course, participants will be able to:
- Develop multidisciplinary problem-solving skills for addressing challenges in global innovation in the digital world.
- Demonstrate leadership in developing global innovation initiatives by inspiring global business partners and making informed business decisions.
- Develop the ability to navigate challenges and leverage opportunities in a rapidly changing digital world, focusing on leveraging innovation as a strategic driver.
- Master strategic innovation management, focusing on entrepreneurship in global contexts.
- Advance cross-cultural collaboration competence in a global digital business context to foster creativity and innovation.
By the end of this course, students will be able to:
• Apply design methodologies to designs “things”.
• Develop an understanding of how businesses can be “designed” using the same design methodologies in order to implement the designed “things”.
• Develop an appreciation of how to create designs for broader and varying contexts, that is, to be sensitive to human, societal needs and the physical environment.
1. Assess a business problem and/or opportunity from the current business environment, including new and untapped markets;
2. Design interdisciplinary solutions to address the business challenge or future opportunities by considering strategy, marketing, operations, finance, and communication; and
3. Reason critically through the solution process with appropriate modes of analysis.
By the end of this course, students will be able to:
• Apply design methodologies to designs “things”.
• Develop an understanding of how businesses can be “designed” using the same design methodologies in order to implement the designed “things”.
• Develop an appreciation of how to create designs for broader and varying contexts, that is, to be sensitive to human, societal needs and the physical environment.
By the end of this course, students will be able to:
• Apply design methodologies to designs “things”.
• Develop an understanding of how businesses can be “designed” using the same design methodologies in order to implement the designed “things”.
• Develop an appreciation of how to create designs for broader and varying contexts, that is, to be sensitive to human, societal needs and the physical environment.
By the end of this course, students will be able to:
• Apply design methodologies to designs “things”.
• Develop an understanding of how businesses can be “designed” using the same design methodologies in order to implement the designed “things”.
• Develop an appreciation of how to create designs for broader and varying contexts, that is, to be sensitive to human, societal needs and the physical environment.