Partner with Purpose
At SMU-X, we believe in the power of collaboration to drive real-world impact. As an industry partner, you bring authentic challenges to the table, and in return, gain fresh insights, innovative ideas, and access to a pipeline of bright, motivated talent.
Our students work in interdisciplinary teams, guided by faculty and industry mentors, to co-create solutions that address your organisational needs. From digital transformation and sustainability to marketing strategy and social innovation, SMU-X projects are designed to spark value and relevance for both students and partners.
Whether you are from the corporate world, the public sector, or the social impact space, partnering with SMU-X is an opportunity to shape future-ready talent while advancing your own goals.
Benefits to Industry Partners
SMU-X offers exciting opportunities for industry partners to have complex business challenges solved through our award-winning experiential learning pedagogy, where teams of 5 to 7 students will take on the role of consultants to provide fresh perspectives and decisive insights, supported by dedicated faculty advisors. SMU-X has worked with more than 400 industry partners which include corporates, non-profit and government organizations.
Contact SMU-X if you wish to become a Industry Partner and be part of our experiential journey of learning and discovery!
Benefits to Industry Partners

Human Resource
- Additional manpower for value-added projects
- Faculty-guided consultancy

Talent Recruitment / Training
Potential new hires who are exposed to the industry and have knowledge of the company.

Fresh Perspectives
- Exchange knowledge with faculty and students
- Innovative solutions from millennials

Learning & Exploration
Examine exploratory projects which could be overlooked given day-to-day responsibilities
Matters to take note
Academic Calendar
| Term 1 | August to December | 15 weeks; Once a week lessons |
|---|---|---|
| Term 2 | January to May | |
| Summer Term A | June | 6 weeks; Thrice a week lessons |
| Summer Term B | July |
Fees
- Petty cash reimbursement such as transportation, printing, etc.
- Cash awards (not mandatory)
Mentorship
- One dedicated resource person from the industry partners
- At least three formal touchpoints
- Mentorship across the term (via meet-ups or virtual)
Types of Projects
- Accounting Process and Data Visualization
- Business and Operations Improvement
- Community and Social
- Data Warehousing and Analytics
- Design Thinking
- Digital Business Transformation
- Diversity and Inclusion
- Go-to-Market Strategies
- Marketing
- Organisation Redesign and Change Management
- Smart Technologies
- Sustainability
- Web/Mobile Application Development
And many more...
Expectations
To ensure a meaningful experiential learning journey for industry partners and the students, project sponsors should provide senior executives/representatives to work with the student team to ensure success.
Representatives should:
- Provide clear, concise and on-going communications with the faculty advisor and project team;
- Be involved with the team -- from start to finish;
- Provide relevant data and;
- Be open to suggestions made by the team.