Mark Chong
Lee Kong Chian School of Business
X-Modules:
- COMM 253 – Storytelling for Organisations and Brands
- COMM 361 – The Business of the Creative Industries
Research Interest:
- Narrative influence
-
Social acceptance of novel food technologies
Your favourite/ most memorable project
My students developed story concepts for Netflix’s Korean content.
If you might have a favourite book/ quote/ movie/ musical/movie character /special talent.. please do share your favourite(s)! And let us know why it is your favourite!
I play keyboards in a jazz-funk band.
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