Andrew Chin
Lee Kong Chian School of Business
X-Modules:
- MGMT 345 – DIGITAL STRATEGY IN THE DIGITAL MEDIA AND ENTERTAINMENT E-COMMERCE ECOSYSTEM IN ASIA
- MGMT 333 – ‘BELT AND ROAD INITIATIVE’ (CHINA)
- MGMT 339 – GLOBAL ENTREPRENEURIAL INNOVATION IN CHINA
Research Interest:
- Entrepreneurship
- Digital Transformation
- China Business
- Internationalisation
Your favourite/ most memorable project
Go-To-Market Strategies for Gansu products in South-east Asia.
Publications or published articles related to SMU-X projects (if any).
- World Scientific Journal “International Journal on Belt and Road Initiative: China and the World – Ancient and Modern Silk Road”:
- Getting Undergraduates Ready for China’s Belt and Road Initiative (BRI) Through an Overseas Experiential Learning Project https://www.worldscientific.com/doi/epdf/10.1142/S2591729321500139
What you envision for your area(s) of interest and research etc
Incorporating my areas of interest & research into my teaching sessions as well as publications.
If you might have a favourite book/ quote/ movie/ musical/movie character /special talent.. please do share your favourite(s)! And let us know why it is your favourite!
Stay Hungry. Stay Foolish.
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