By the end of this course, students will be able to:
- Describe the foundations of sustainability, including the Sustainable Development Goals
- Explain the drivers of, and barriers to, sustainability for corporations, both in Business-to-Consumer (B2C) and Business-to-Business (B2B) industries
- Describe sustainability attributes of different Asian markets, and make targeted market-entry recommendations for a specific product
- Explain a real-world supply chain and specific sustainability opportunities within
- Conduct thorough research on customers to understand their needs and pain points
- Segment customers according to needs, pain-points, and sustainability journeys
- Develop a value proposition, based on a platform of sustainability, for a selected customer segment
- Develop a marketing tool kit to help customers increase their onward sales
To increase the demand of Vitamin D enriched eggs, students proposed a communication toolkit for egg producers in various markets in Asia to illustrate to their suppliers and customers the goodness of such fortified produce, the sustainable impact and financial savings.
By the end of this SMU-X course which places an emphasis on experiential project-based learning, students will be able to:
- Describe the institutional set-up and the organization existing ways to encourage entrepreneurship and innovation practices
- Analyze gaps and suggest management practices, systems or processes that could augment entrepreneurship and innovation within the existing organization
- Make sound decisions while managing complex situations by evaluating management challenges to entrepreneurship and innovation; and think creatively to design possible solutions
- Adapt to new or unfamiliar environments, exercise leadership, whilst working collaboratively and productively as a team.
By the end of this course, students will be able to:
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Explain basic concepts underlying personal financial literacy and its changing nature in modern financial
systems.
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Evaluate the complex challenges posed by new fintech products and new sustainability objectives.
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Apply classroom learning to solve real-world problems in financial literacy/inclusion by framing
challenges and envisioning solutions from a FinTech-based perspective.
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Design and test a FinTech-based financial product or strategy.
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Demonstrate principles of leadership, effective communication, management and teach building in the
context of a financial literacy/inclusion project with a FinTech focus.
By the end of this course, students will be able to:
-
Explain basic concepts underlying personal financial literacy and its changing nature in modern financial
systems.
-
Evaluate the complex challenges posed by new fintech products and new sustainability objectives.
-
Apply classroom learning to solve real-world problems in financial literacy/inclusion by framing
challenges and envisioning solutions from a FinTech-based perspective.
-
Design and test a FinTech-based financial product or strategy.
-
Demonstrate principles of leadership, effective communication, management and teach building in the
context of a financial literacy/inclusion project with a FinTech focus.
By the end of this course, students will be able to:
- Analyze the power and impact of global and local challenges related to the nexus of 'digital disruption, demographic change and age diversity' on business and society in general;
- Explain the importance of collaborative transformative leadership in developing and implementing practical solutions which address some of these complex issues head on in an integrated, interdisciplinary and novel manner;
- Appreciate what it takes in terms of design thinking, business model development and innovation strategies to propose practical solutions that create real value for relevant stakeholders of participating client organizations;
- Articulate how selected leadership concepts such as transformational, collaborative leadership approaches can propel innovative problem solutions;
- Reflect effectively about their own leadership outlook and the way forward in terms of good self-leadership on the basis of an enhanced self-awareness enabled through the deployment of a relevant assessment instrument (with a focus on personal leadership development through feedback and coaching) as well as the (playful and project-based) acquisition of 21th century skills such as collaborative intelligence through impactful and innovative SMU-X projects.
By the end of this course, students will be able to:
- Analyze the power and impact of global and local challenges related to the nexus of 'digital disruption, demographic change and age diversity' on business and society in general;
- Explain the importance of collaborative transformative leadership in developing and implementing practical solutions which address some of these complex issues head on in an integrated, interdisciplinary and novel manner;
- Appreciate what it takes in terms of design thinking, business model development and innovation strategies to propose practical solutions that create real value for relevant stakeholders of participating client organizations;
- Articulate how selected leadership concepts such as transformational, collaborative leadership approaches can propel innovative problem solutions;
- Reflect effectively about their own leadership outlook and the way forward in terms of good self-leadership on the basis of an enhanced self-awareness enabled through the deployment of a relevant assessment instrument (with a focus on personal leadership development through feedback and coaching) as well as the (playful and project-based) acquisition of 21th century skills such as collaborative intelligence through impactful and innovative SMU-X projects.
By the end of this course, students will be able to:
- Analyze the power and impact of global and local challenges related to the nexus of 'digital disruption, demographic change and age diversity' on business and society in general;
- Explain the importance of collaborative transformative leadership in developing and implementing practical solutions which address some of these complex issues head on in an integrated, interdisciplinary and novel manner;
- Appreciate what it takes in terms of design thinking, business model development and innovation strategies to propose practical solutions that create real value for relevant stakeholders of participating client organizations;
- Articulate how selected leadership concepts such as transformational, collaborative leadership approaches can propel innovative problem solutions;
- Reflect effectively about their own leadership outlook and the way forward in terms of good self-leadership on the basis of an enhanced self-awareness enabled through the deployment of a relevant assessment instrument (with a focus on personal leadership development through feedback and coaching) as well as the (playful and project-based) acquisition of 21th century skills such as collaborative intelligence through impactful and innovative SMU-X projects.
By the end of this course, students will be able to:
- Apply design methodologies to designs "things".
- Develop an understanding of how businesses can be "designed" using the same design methodologies in order to implement the designed "things".
- Develop an appreciation of how to create designs for broader and varying contexts, that is, to be sensitive to human, societal needs and the physical environment.
Students investigated on whether *SCAPE was engaging youths in the right way and if their curated programmes and events resonate with the youths, including finding ways to attract youths to better utilise the space
Students proposed strategies to redesign community club spaces, programmes and courses to ensure that they are relevant and effective to their various target audience (young working adults, students, residents and families). In addition, students investigated and proposed ideas on how to redesign the estate's hawker centre to be clean, sustainable and environmentally friendly for residents with the aim to strengthen familial and communal bonds around traditional and healthy food.
Students suggested ideas to improve the hotel's customer journey touchpoints and experience, with a focus on the pre-arrival, arrival, departure and post-departure touchpoints.
With the aim to increase tourist arrivals from Singapore to a particular Asian city, students designed innovative approaches and strategies on how to improve the appeal of that city as a tourist destination for Singaporeans.
Students proposed innovative ideas on how to increase spend and footfall of airside retail at Changi Airport Terminal 4.
Students will be trained in Six Sigma to the level of Greenbelt and will acahieve certification of their Green Belt status by SMU. After taking this course, students will be able to:
- Explain the different elements of Six Sigma Deployment, including the change and leadership components necessary
- Explain the basics of LEAN improvement methods including simple value-stream mapping and identification of process waste
- Define, lead and manage small to medium-size process improvement projects using the DMAIC (Design, Measure, Analyze, Improve, Control) and DFSS (Design for Six Sigma) methods
- Identify and apply appropriate six-sigma and project management tools to effectively improve processes
- Operate within teams and within organizations to drive effective process improvements
Students will be trained in Six Sigma to the level of Greenbelt and will acahieve certification of their Green Belt status by SMU. After taking this course, students will be able to:
- Explain the different elements of Six Sigma Deployment, including the change and leadership components necessary
- Explain the basics of LEAN improvement methods including simple value-stream mapping and identification of process waste
- Define, lead and manage small to medium-size process improvement projects using the DMAIC (Design, Measure, Analyze, Improve, Control) and DFSS (Design for Six Sigma) methods
- Identify and apply appropriate six-sigma and project management tools to effectively improve processes
- Operate within teams and within organizations to drive effective process improvements