Frank Siegfried

Adjunct Faculty, Lee Kong Chian School of Business

Frank Siegfried is the Founder and Director of Black Moon. Following a lifelong passion for education, Frank Siegfried began his teaching career at the Singapore Management University in 2006, where he is an Adjunct Faculty at the Lee Kong Chian School of Business, teaching Global Megatrends and Business Capstone. Further, he works in various roles with local and international clients at SMU Executive Development. At Manchester Business School, he is a Teaching Fellow in the Global MBA Program, currently conducting the Private Equity & Venture Capital course in Singapore, and supervising MBA students during their final group project. Lastly, he is an Associate with SIM University, teaching Strategic HRM and Change Leadership. Frank’s key areas for training focus very much on macro-economic and inter-disciplinary topics such as Megatrends & Scenario Planning, Business Strategy & Change, Risk Mitigation, Service Excellence in cross-cultural contexts, Innovation & Commercialization, Venture Capital & Entrepreneurship.Frank holds a Doctorate (DBA) from Manchester University. His thesis was titled “Consumer switching in the retail banking services sector and the influence of cultural diversity in Singapore”. Further, her holds a MSc. in Mechanical Engineering from the University of Stuttgart (Germany) and an MBA from Macquarie University (Australia). His first academic publication is due in 2016. Frank started his career at the Fraunhofer Institute for Production Technology & Automation in Stuttgart, later moving to the Aerospace divisions of Daimler Benz and Honeywell, before joining Deutsche Telekom’s Venture Capital initiative, where he co-managed a €50m fund-of-funds, served on the Board of portfolio companies and advised Government institutions in Malaysia, Singapore and Australia on Corporate Venture Capital and Innovation related policies and methods. Frank held posts in Germany, PR China and Vietnam before relocating and working in Singapore since 1994.


Franks extensive education and experience are the bedrock of Black Moon’s expertise. Having held a variety of positions in a variety of companies, he has a unique birds-eye view on the many facets of the business world. Additionally, he has first-hand experience with most of the problems that our clients are facing, which enables him to give ad-hoc operational advice in nearly every imaginable situation while we work on the long-term solutions.